Home/Insights/Industries/Home & Garden/Crystals and GemstonesIndustry Intelligence — Home & Garden — Apr 2026

Crystals and Gemstones

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Raw and finished gemstones, crystals, specialty beads, and complete jewelry-making supplies including findings and tools.

19M

Revenue
Apr 26

4.34M

Sessions
Apr 26

1.5-2.0%

Conv. rate
Apr 26

$200-300

AOV
Apr 26

40+

Retailers
Tracked

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Crystals and Gemstones Annual Revenue and Growth

Crystals and Gemstones's aggregate online sales across tracked retailers amounted to $211M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)

2025

$211M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Crystals and Gemstones monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 4% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Crystals and Gemstones

BY REVENUE

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Crystals and Gemstones revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

74%

Mobile

26%

Crystals and Gemstones performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 40+

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Crystals and Gemstones traffic channels

Identify the top traffic channels driving growth across Crystals and Gemstones retailers, and see how channel performance has shifted over time.

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Crystals and Gemstones Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Crystals and Gemstones retailers, with performance tracked over time.

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Crystals and Gemstones top markets

Explore the key markets for Crystals and Gemstones — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Crystals and Gemstones retailer rankings

See how retailers rank within Crystals and Gemstones and worldwide by revenue, traffic and growth.

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