GRIPS CUSTOMERS & RESEARCH PARTNERS
Artisanal and gourmet baked goods including cookies, cakes, pastries, brownies, cupcakes, and specialty desserts. Features both classic and creative flavor options available for nationwide delivery.
6.1M
2.03M
4.0-4.5%
$0-100
50+
Bakery and Baked Goods's aggregate online sales across tracked retailers amounted to $100M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 43% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
65%
Mobile
35%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 50+
Identify the top traffic channels driving growth across Bakery and Baked Goods retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Bakery and Baked Goods retailers, with performance tracked over time.
Other
