GRIPS CUSTOMERS & RESEARCH PARTNERS
Vaporizers and vaping devices for dry herbs and concentrates, including accessories and replacement parts.
9.3M
3.82M
2.0-2.5%
$100-200
50+
Vaporization's aggregate online sales across tracked retailers amounted to $117M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 14% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
52%
Mobile
48%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 50+
Identify the top traffic channels driving growth across Vaporization retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Vaporization retailers, with performance tracked over time.
Other
Firearms and Tactical Accessories
500+ retailers tracked
Audio Equipment
150+ retailers tracked
Vaping
150+ retailers tracked
Device Protection Accessories
100+ retailers tracked
Tech Accessories and Connectivity Solutions
100+ retailers tracked
Mobile Phone Accessories
100+ retailers tracked
Protective Cases and Accessories
90+ retailers tracked
