GRIPS CUSTOMERS & RESEARCH PARTNERS
Industrial machinery and tools for metalworking, woodworking, and welding, including lathes, bandsaws, presses, and fabrication equipment.
9.4M
1.18M
1.0-1.5%
$600-700
15+
Metal Fabrication and Tool Supply's aggregate online sales across tracked retailers amounted to $127M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 34% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
62%
Mobile
38%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Metal Fabrication and Tool Supply retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Metal Fabrication and Tool Supply retailers, with performance tracked over time.
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