GRIPS CUSTOMERS & RESEARCH PARTNERS
Natural pet health products including supplements, wellness treats, and remedies for dogs, cats, and other pets.
3.55M
1.61M
2.5-3.0%
$0-100
20+
Dog Health and Wellness's aggregate online sales across tracked retailers amounted to $49M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 28% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
55%
Mobile
45%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Dog Health and Wellness retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Dog Health and Wellness retailers, with performance tracked over time.
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250+ retailers tracked
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250+ retailers tracked
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200+ retailers tracked
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150+ retailers tracked
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100+ retailers tracked
Pet Food and Supplies
100+ retailers tracked
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