GRIPS CUSTOMERS & RESEARCH PARTNERS
Customizable pet collars, leashes, identification tags, harnesses, and pet clothing for dogs and cats.
311K
98K
4.0-4.5%
$0-100
20+
Custom Identification Tags and Pet Accessories's aggregate online sales across tracked retailers amounted to $3.18M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 10-20%.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 52% from Dec to May.
BY REVENUE
Share of industry revenue split across devices.
Mobile
50%
Desktop
50%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Custom Identification Tags and Pet Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Custom Identification Tags and Pet Accessories retailers, with performance tracked over time.
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