GRIPS CUSTOMERS & RESEARCH PARTNERS
Animal wellness products including specialized nutritional supplements, vitamins, minerals, and veterinary solutions formulated specifically for horses and companion animal health.
1.68M
926K
1.5-2.0%
$0-100
20+
Animal Wellness's aggregate online sales across tracked retailers amounted to $28M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 36% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
68%
Mobile
32%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Animal Wellness retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Animal Wellness retailers, with performance tracked over time.
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