GRIPS CUSTOMERS & RESEARCH PARTNERS
ZAGG, a private company whose parent and lead owner is holding company Evercel, Inc. (OTC: EVRC), generated 62.7% of its year-to-date revenue through Best Buy and 36.8% through Amazon, according to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across both tracked channels. Revenue rose 13.8% over the May–July 2026 window, capped by a 12.9% month-over-month gain in the most recent period. The brand's average product price held at $35.30, slipping 0.8% across the same three-month stretch and 0.2% in the latest month. That mix of rising revenue against a modestly softening price point suggests volume, rather than pricing power, is driving current momentum. The heavy Best Buy skew also leaves the brand's performance closely tied to a single retail partner's foot traffic.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 14% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for ZAGG on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for ZAGG.
BY REVENUE
ZAGG sells 37% online and 63% offline. Online runs through 1 channel; offline through 1. Online share has moved from 39% in Mar to 33% in Jul.
Online
37%
63%
Offline
Online channels
37%
Offline channels
63%
BY REVIEW COUNT
Across 5M ratings on 2 channels, ZAGG averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 5M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$34.99
Price
$1.06M
Revenue
$59.99
Price
$978K
Revenue
$37.32
Price
$716K
Revenue
$40.19
Price
$680K
Revenue
$34.99
Price
$631K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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