GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Lowes.com and HomeDepot.com, WiZ demonstrates a highly concentrated retail footprint, with Lowes.com commanding 93.0% of the brand's revenue share compared to just 7.0% at HomeDepot.com. The brand's average product price stands at $27.74, though this figure saw a significant 93.0% increase over the tracked period, suggesting a shift toward higher-priced product offerings. WiZ experienced notable revenue volatility, with a 37.6% month-over-month surge followed by an overall 42.4% revenue decline across the reporting window. This pricing and revenue dynamic points to an evolving product mix strategy, making WiZ a brand worth monitoring in the competitive home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 38% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for WiZ on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for WiZ.
BY REVIEW COUNT
Across 139K ratings on 2 retailers, WiZ averages 4.3★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.3
/ 5
From 139K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$38.99
Price
$8.6K
Revenue
$12.63
Price
$7.2K
Revenue
$159.98
Price
$6.4K
Revenue
$119.98
Price
$3.72K
Revenue
