Home/Insights/Brands/VortexProduct Intelligence - 2026 YTD USA

Vortex

200K+

Products Sold, Jan to Jun 2026

400+

# Offline Stores

$102.82

Avg. Price

4.7

Avg. Rating

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Vortex Market Overview

According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, homedepot.com, and lowes.com, Vortex generated 23.3% revenue growth over the period while its average product price rose 5.6% to reach $102.82. Amazon dominates the brand's channel mix, accounting for a commanding 94.5% of revenue share, with homedepot.com and lowes.com trailing at 3.7% and 1.5% respectively. In the most recent tracked month, revenue climbed 10.4% versus the prior month, while the average selling price increased 7.3% to $100.23, signaling sustained momentum through the second quarter. These pricing gains suggest Vortex has been able to command higher price points without sacrificing top-line growth. With such heavy concentration on a single marketplace, Amazon remains the decisive driver of the brand's overall performance.

Revenue Share by Channel
Data covers Amazon, Home Depot, Lowe's

Vortex's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 23% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Vortex's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.

Average price

Absolute values in $

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Vortex's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Vortex on Amazon.

Amazon

Categories by revenue share

Distribution in %

Vortex's channels

REVENUE SHARE

Revenue distribution across tracked channels for Vortex.

Channels by revenue share

Distribution in %

Vortex's customer ratings

BY REVIEW COUNT

Across 1.45M ratings on 3 channels, Vortex averages 4.7. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 1.45M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Vortex

BY REVENUE

Amazon
Amazon
#1Vortex Optics Triumph HD 10x42 Binoculars - HD Optical System, Fully Multi-Coated Lenses, Rubber Armor, Tripod Adaptable, Waterproof, Fogproof, Shockproof - Unlimited, Unconditional Warranty

$96.53

Price

$1.36M

Revenue

#2Vortex Optics Diamondback HD Binoculars 10x42

$212.51

Price

$1.07M

Revenue

#3Vortex Optics Crossfire HD Binoculars

$149.30

Price

$1.06M

Revenue

#4Vortex Optics Diamondback HD Binoculars

$238.49

Price

$629K

Revenue

#5Vortex Triumph HD 3-9x40 Second Focal Plane, 1-inch Tube Riflescope Kit - Dead-Hold BDC (MOA) Reticle, 1" Hunter Rings - 0.90" Low Height, Neoprene Cover

$99.00

Price

$499K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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