GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to May 2026, Twelve South generated 100% of its revenue through Amazon as its sole retail channel. The brand's average product price stood at $49.28, though this represented a 5.7% decline in average pricing over the tracked period. Despite downward price pressure, Twelve South showed resilience with overall revenue growing 2.6% during the same timeframe. The most recent month saw a modest 2.5% revenue dip compared to the prior month, suggesting some short-term fluctuation in consumer demand. These trends indicate that Twelve South is navigating a competitive pricing environment while maintaining steady topline growth on Amazon.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Twelve South on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Twelve South.
BY REVIEW COUNT
Across 241K ratings on 1 retailer, Twelve South averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 241K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
