GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Menards, Amazon, and Home Depot channels, TruePower generated the vast majority of its in-store revenue through menards.com, which held a commanding 84.9% share, followed by Amazon at 8.6% and homedepot.com at 6.5%. Over this period, the brand's overall revenue declined 5.1%, indicating softening demand across its tracked retail footprint. The average product price also trended downward, decreasing 5.2% to settle near $28.77 by the most recent month. With an average product price of $31.15 across the full data period, TruePower's pricing pressure coincided with its revenue contraction. This concentration of nearly 85% of sales in a single retail channel highlights both a key strength and a potential dependency risk for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for TruePower on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for TruePower.
BY REVENUE
TruePower sells 16% online and 84% offline. Online runs through 2 channels; offline through 1. Online share has moved from 16% in Feb to 23% in Jun.
Online
16%
84%
Offline
Online channels
16%
Offline channels
84%
BY REVIEW COUNT
Across 9.3K ratings on 3 channels, TruePower averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 9.3K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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