GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence, in-store data for Thor Kitchen from January 1 to June 30, 2026 tracked across Best Buy, homedepot.com, and lowes.com shows the brand carries a premium average product price of $2,379.20. Best Buy dominated the brand's revenue mix with a 63.4% share, followed by homedepot.com at 32.5% and lowes.com trailing at just 4.1%. Momentum was strong through the second quarter, with overall revenue climbing 95.1% during the tracked period. That growth came alongside pricing pressure, however, as the brand's average price fell 31.4% overall to $2,090.94, a 4.4% month-over-month decline. Lowe's stood out for its high-ticket assortment, anchored by a 48-inch double oven gas range priced at $9,599.00.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 95% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 31% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Thor Kitchen on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Thor Kitchen.
BY REVENUE
Thor Kitchen sells 38% online and 62% offline. Online runs through 2 channels; offline through 1. Online share has moved from 14% in Feb to 58% in Jun.
Online
38%
62%
Offline
Online channels
38%
Offline channels
62%
BY REVIEW COUNT
Across 43K ratings on 3 channels, Thor Kitchen averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 43K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$3,841.55
Price
$703K
Revenue
$2,523.14
Price
$535K
Revenue
$4,492.27
Price
$503K
Revenue
$3,491.52
Price
$415K
Revenue
$4,701.69
Price
$381K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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