Home/Insights/Brands/SUPERIORProduct Intelligence - 2026 YTD USA

SUPERIOR

Start benchmarking for free
Sign in with Google

40K+

Products Sold, Jan to May 2026

# Offline Stores

$72.76

Avg. Price

4.4

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

SUPERIOR Market Overview

According to in-store data from Grips Intelligence, SUPERIOR generated an average product price of $72.76 across three major retailers—Home Depot, Amazon, and Lowes—between January and May 2026. Home Depot dominated as the brand's leading retail channel, capturing 50.1% of total revenue share, followed by Amazon at 28.9% and Lowes at 21.0%. The brand experienced remarkable momentum during the tracked period, with overall revenue surging 197.4% and average price climbing 67.6%. In the most recent month alone, SUPERIOR's revenue grew 36.8% month-over-month, signaling strong and accelerating consumer demand. This consistent upward trajectory across both pricing and revenue positions SUPERIOR as a brand gaining significant traction in its competitive landscape.

Revenue Share by Retailer
Data covers Home Depot, Amazon, Lowe's

SUPERIOR's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 197% from Mar to May.

Monthly revenue

Indexed values, 0-100

SUPERIOR's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has increased by 68% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

Sign in with Google

SUPERIOR's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for SUPERIOR on Amazon.

Amazon

Categories by revenue share

Distribution in %

SUPERIOR's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for SUPERIOR.

Retailers by revenue share

Distribution in %

SUPERIOR's customer ratings

BY REVIEW COUNT

Across 439K ratings on 3 retailers, SUPERIOR averages 4.4. Most reviews sit on products in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 439K ratings

Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.

Top products for SUPERIOR

BY REVENUE

Amazon
Amazon
#1American Flag 3x5 - 100% Made In USA using Tough, Long Lasting Nylon Built for Outdoor Use, Featuring Embroidered Stars and Sewn Stripes plus Superior Quadruple Stitching on Fly End

$39.97

Price

$123K

Revenue

#2American Flag 4x6 - 100% Made In USA using Tough, Long Lasting Nylon Built for Outdoor Use, Featuring Embroidered Stars and Sewn Stripes plus Superior Quadruple Stitching on the Fly End

$49.98

Price

$106K

Revenue

#3Superior French Vanilla Cappuccino Mix (6 bags/2 lbs each)

$61.69

Price

$96K

Revenue

#4Aluminum Stop Collar Set - Drill Bit Depth Stop - Superior Split Ring Design - 8 Piece Set (1/2", 7/16”, 3/8”, 5/16”, ¼”, 7/32”, 3/16”, 1/8”) - Drill Bit Holder

$19.99

Price

$78K

Revenue

#5American Flag 5x8-100% Made In USA using Tough, Long Lasting Nylon Built for Outdoor Use, Featuring Embroidered Stars and Sewn Stripes plus Superior Quadruple Stitching on Fly End

$58.98

Price

$32K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved