GRIPS CUSTOMERS & RESEARCH PARTNERS
Dimplex's parent company, Glen Dimplex Group, is a private company that is wholly owned by founder Martin Naughton after he bought out the other shareholders in 2004, so no public ticker applies. According to in-store data from Grips Intelligence covering January 1 to June 30, 2026 across Home Depot and Lowe's, Dimplex revenue declined 10.9% over the tracked period, with a further 2.6% month-over-month dip in the most recent reading. Home Depot led distribution with a 56.8% revenue share versus 42.5% for Lowe's, indicating a heavy concentration across just two retail channels. Meanwhile, the average selling price climbed 8.8% over the period, reaching roughly $1,912 at its most recent point and rising 9.4% month-over-month. This combination of falling revenue alongside rising prices suggests softening unit volumes even as Dimplex commands stronger price points in the electric fireplace segment.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Dimplex on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Dimplex.
BY REVIEW COUNT
Across 31K ratings on 2 channels, Dimplex averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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