GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Storm Shell generated the majority of its revenue through Amazon, which accounted for 92.7% of total revenue share between January and April 2026, with homedepot.com capturing the remaining 6.9%. The brand's average product price stood at $425.11 during this period, reflecting a premium positioning in its category. Notably, Storm Shell experienced significant momentum with revenue growing 147.6% over the tracked timeframe. Average pricing also trended upward, increasing 33.8% overall, suggesting strong demand and potential product mix shifts toward higher-priced offerings. These trends point to an accelerating growth trajectory for Storm Shell across its key retail partners heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 148% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 34% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Storm Shell on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Storm Shell.
