GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Home Depot, Lowe's, and Amazon from January 1 to September 30, 2026 shows Schumacher Electric commanding an average product price of $152.00. Home Depot is by far the brand's largest revenue driver at 57.9% of year-to-date sales, followed by Lowe's at 25.2% and Amazon at 16.8%. Momentum has been strong, with overall revenue up 124.7% across the measured period and an 80.4% month-over-month gain during the July–September window. Pricing has climbed in tandem, rising 50.0% overall and reaching $171.96 in the most recent month, a 43.0% monthly increase. That combination of rising volume and a higher average selling price points to a favorable premium positioning trend heading into the retail peak season.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 125% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 50% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Schumacher Electric on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Schumacher Electric.
BY REVENUE
Schumacher Electric sells 77% online and 23% offline. Online runs through 3 channels; offline through 1. Online share has moved from 86% in May to 83% in Sep.
Online
77%
23%
Offline
Online channels
77%
Offline channels
23%
BY REVIEW COUNT
Across 25K ratings on 3 channels, Schumacher Electric averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 25K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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