GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026, Rubi demonstrated a commanding presence across tracked retailers including homedepot.com and lowes.com, with an average product price of $191.22. The brand's revenue distribution reveals a heavy reliance on Home Depot, which accounted for a dominant 90.8% of total revenue share, while Lowe's captured the remaining 9.2%. Notably, Rubi experienced significant monthly revenue growth of 93.1%, signaling strong momentum within the quarter. Average pricing also trended upward, climbing 20.1% over the period to reach $242.40, suggesting a shift toward higher-value product sales. These insights position Rubi as a brand with concentrated retail strength and rising price dynamics in its category.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 24% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 20% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Rubi on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Rubi.