GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Rhino Seed generated the majority of its revenue through Ace Hardware, which accounted for 74.2% of total revenue share between January and May 2026, followed by Lowe's at 22.3% and Amazon at just 3.6%. The brand's average product price during this period stood at $20.97, reflecting an 8.4% decrease in average pricing over the tracked timeframe. Despite the pricing decline, Rhino Seed experienced significant overall revenue growth of 89.0%, signaling strong demand momentum across its retail partners. The brand's heavy concentration at Ace Hardware suggests a strategic alignment with the home improvement and hardware channel for its core customer base. These insights, powered by Grips Intelligence, highlight Rhino Seed's expanding market presence and evolving pricing dynamics across key retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 114% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Rhino Seed on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rhino Seed.
BY REVENUE
Rhino Seed sells 25% online and 75% offline. Online runs through 2 channels; offline through 1. Online share has moved from 27% in Jan to 18% in May.
Online
25%
75%
Offline
Online channels
25%
Offline channels
75%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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