GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, RØDE generated a nearly even revenue split between Amazon (50.2%) and Best Buy (49.8%) during the January–May 2026 tracking period. The brand's average product price rose significantly, climbing 29.5% over the observed trend period to reach $274.75. Despite this upward pricing momentum, RØDE's overall revenue declined 13.9% during the same window, suggesting that higher price points may be impacting purchase volume. Among the top-performing products at Best Buy, the Wireless PRO Dual-Channel Wireless Microphone System led at an average price of $280.35, followed by the RØDECaster Duo at $481.37. These trends point to a brand leaning into premium positioning while navigating a challenging demand environment across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 29% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for RØDE on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for RØDE.
BY REVENUE
RØDE sells 50% online and 50% offline. Online runs through 1 channel; offline through 1.
Online
50%
50%
Offline
Online channels
50%
Offline channels
50%
BY REVIEW COUNT
Across 26K ratings on 2 channels, RØDE averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 26K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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