GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Lowes.com, Amazon, and HomeDepot.com from January 1 to September 30, 2026, Rapid-Rope's performance is heavily concentrated in a single retail channel. Lowes.com accounts for 74.2% of year-to-date revenue, with Amazon contributing 24.2% and HomeDepot.com trailing far behind at just 1.6%. That concentration leaves the brand's overall trajectory closely tied to shelf performance at one dominant partner. Momentum softened over the third quarter, with revenue down 27.2% month-over-month and 27.6% across the tracked trend period. Pricing has drifted lower as well, with an average product price of $17.90 year-to-date easing to $17.41, a 6.4% decline over the period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 28% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Rapid-Rope on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Rapid-Rope.
BY REVENUE
Rapid-Rope sells 30% online and 70% offline. Online runs through 3 channels; offline through 1.
Online
30%
70%
Offline
Online channels
30%
Offline channels
70%
BY REVIEW COUNT
Across 22K ratings on 3 channels, Rapid-Rope averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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