GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data spanning January 1 to June 30, 2026, and tracking the lowes.com, homedepot.com, and acehardware.com channels, Rapid-Rope delivered a strong first half with overall revenue growing 56.5% during the period. Grips Intelligence data shows momentum accelerated in the most recent quarter, with revenue jumping 135.6% month-over-month. The brand's distribution is heavily concentrated, with lowes.com capturing a dominant 95.7% revenue share, far ahead of homedepot.com at 3.3% and acehardware.com at 1.0%. On pricing, the average product price sat around $16.08, ticking up 0.7% versus the prior month while remaining roughly 1.3% below where it started the period. This concentration and rapid growth trajectory underscore both the brand's channel dependency and its expanding traction in offline retail.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 57% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Rapid-Rope on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Rapid-Rope.
BY REVENUE
Rapid-Rope sells 5% online and 95% offline. Online runs through 2 channels; offline through 2.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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