GRIPS CUSTOMERS & RESEARCH PARTNERS
PROLOCK's in-store performance, tracked by Grips Intelligence across Menards, Lowe's, and Amazon from January 1 to September 30, 2026, shows a brand heavily concentrated in a single retail relationship. Menards accounts for 89.3% of year-to-date revenue, dwarfing Lowe's at 7.8% and Amazon at a marginal 2.6%. Revenue has climbed 15.8% over the tracked period, including a 6.3% month-over-month gain in the most recent reading. Pricing has moved in the same direction, with the average price rising 9.5% to $25.43, above the $23.98 period average. That combination of rising volume and rising price points suggests PROLOCK has been able to push through increases without stalling momentum, though its dependence on one retailer remains a structural risk.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for PROLOCK on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for PROLOCK.
BY REVENUE
PROLOCK sells 10% online and 90% offline. Online runs through 3 channels; offline through 1.
Online
10%
90%
Offline
Online channels
10%
Offline channels
90%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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