GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to April 2026, Premier demonstrates a strong retail presence across five major retailers, with Home Depot commanding a dominant 66.8% share of the brand's total revenue. Lowes.com and Amazon follow as the second and third largest channels, contributing 16.1% and 10.5% of revenue share respectively, while Ace Hardware and Newegg round out the distribution mix. Premier's revenue surged an impressive 131.8% over the tracked period, signaling significant growth momentum for the brand. The brand's average product price sits at $73.46, though pricing varies considerably across retailers, with Newegg listings reaching above $2,000 compared to Home Depot's sub-$1,600 range. This data highlights Premier's heavy reliance on Home Depot as its primary sales channel, accounting for nearly two-thirds of all tracked revenue.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 129% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Premier on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Premier.
BY REVENUE
Premier sells 81% online and 19% offline. Online runs through 3 retailers; offline through 2.
Online
81%
19%
Offline
Online channels
81%
Offline channels
19%
BY REVIEW COUNT
Across 50K ratings on 5 retailers, Premier averages 4.4★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.4
/ 5
From 50K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$1,539.07
Price
$191K
Revenue
