GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, PRECISION demonstrated strong momentum across three tracked retailers—Home Depot, Amazon, and Ace Hardware—with overall revenue surging an impressive 102.9% during the period. Home Depot dominated as the brand's primary retail channel, commanding a 75.5% revenue share, followed by Amazon at 18.4% and Ace Hardware at 5.1%. The brand's average product price stood at $48.22, though pricing saw a 9.4% overall decline, suggesting a strategic shift toward higher-volume, lower-priced SKUs. PRECISION also recorded a notable 42.2% month-over-month revenue increase in its most recent month, signaling accelerating consumer demand heading into the summer season. This combination of rapid revenue growth and broadening retail distribution positions PRECISION as a brand gaining significant traction in its category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 103% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for PRECISION on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for PRECISION.
BY REVENUE
PRECISION sells 95% online and 5% offline. Online runs through 2 channels; offline through 1.
Online
95%
5%
Offline
Online channels
95%
Offline channels
5%
BY REVIEW COUNT
Across 22K ratings on 3 channels, PRECISION averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$23.98
Price
$55K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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