GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 to September 30, 2026 shows Palruf — a brand of Tel Aviv-listed Palram Industries (TASE: PLRM) — tracked across two retail channels, Home Depot and Ace Hardware. Home Depot dominates the brand's measured footprint with 95.2% of year-to-date revenue, leaving Ace Hardware with just 4.8%. The average product price sits at $17.52, having softened 4.2% over the tracked period to $17.44 in the most recent month. Revenue has declined 6.6% across the measurement window, though the latest month showed a modest 0.9% month-over-month recovery alongside a 0.2% uptick in average price. That combination of heavy single-retailer concentration and gradual price erosion suggests limited pricing leverage, making channel diversification the clearest lever for stabilizing performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Palruf on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Palruf.
BY REVIEW COUNT
Across 29K ratings on 2 channels, Palruf averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 29K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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