GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across acehardware.com, lowes.com, and homedepot.com, Phifer's revenue grew 11.4% over the period. Phifer Incorporated is a family-owned manufacturing company headquartered in Tuscaloosa, Alabama, and remains privately held, so no public ticker applies. Ace Hardware led as the top revenue channel with a 41.3% share, followed by Lowe's at 34.6% and Home Depot at 24.2%. The average product price held at $21.16, edging up 0.9% across the tracked period. Together these figures point to steady growth and a well-diversified channel mix concentrated across three major retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Phifer on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Phifer.
BY REVENUE
Phifer sells 33% online and 67% offline. Online runs through 2 channels; offline through 2. Online share has moved from 30% in Feb to 38% in Jun.
Online
33%
67%
Offline
Online channels
33%
Offline channels
67%
BY REVIEW COUNT
Across 368K ratings on 3 channels, Phifer averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 368K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$99.99
Price
$175K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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