According to in-store data from Grips Intelligence, Velux generated the vast majority of its revenue through homedepot.com, which accounted for 92.8% of revenue share between January and March 2026, with lowes.com capturing just 7.0%. The brand's average product price during this period stood at $463.75 across both tracked retailers. Velux experienced overall revenue growth of 6.4% across the quarter, though average pricing saw a 5.0% decline over the same timeframe. The pricing pressure, highlighted by a notable 15.4% month-over-month drop in average price during the period, suggests increased promotional activity or a shift in product mix. This data underscores Velux's heavy reliance on Home Depot as its dominant retail channel while navigating a dynamic pricing environment in early 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 6% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Velux on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Velux.
BY REVENUE
$510.41
Price
$108K
Revenue
$2,089.62
Price
$86K
Revenue
$1,619.00
Price
$81K
Revenue
$651.88
Price
$74K
Revenue
$1,609.00
Price
$71K
Revenue