According to in-store data from Grips Intelligence covering January to April 2026, Velux demonstrates a commanding presence across tracked retailers, with Home Depot accounting for 91.9% of the brand's revenue share compared to just 7.9% at Lowe's. The brand's average product price sits at $458.24, though its premium offerings at Home Depot reach as high as $2,089.62 for solar-powered venting skylight models. Velux showed strong momentum during the tracked period, with revenue growing 15.4% overall and experiencing a notable 33.9% month-over-month surge in its most recent period. This upward revenue trajectory, paired with an 11.2% decrease in average price over the same window, suggests the brand is successfully driving higher sales volume through more competitive pricing strategies. The data underscores Velux's heavy reliance on Home Depot as its primary retail channel, making that partnership a critical factor in the brand's market performance.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 15% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 11% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Velux on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Velux.
BY REVENUE
$511.65
Price
$155K
Revenue
$650.32
Price
$121K
Revenue
$1,877.05
Price
$118K
Revenue
$2,089.62
Price
$86K
Revenue
$1,619.00
Price
$81K
Revenue