GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, OUT generated the majority of its revenue through Amazon, which accounted for 86.9% of total revenue share between January and May 2026 across Amazon, menards.com, and acehardware.com. Menards.com followed as the second-largest channel with an 11.8% share, while acehardware.com contributed a modest 1.4%. The brand's average product price stood at $16.84, reflecting an 8.4% increase over the tracked period. Revenue performance was equally strong, growing 10.3% overall during the same timeframe. These trends suggest OUT is experiencing healthy momentum in both pricing power and sales volume heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 10% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 8% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for OUT on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for OUT.
BY REVENUE
OUT sells 87% online and 13% offline. Online runs through 1 retailer; offline through 2.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 1.34M ratings on 3 retailers, OUT averages 4.0★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.0
/ 5
From 1.34M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
