Olson

Olson Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Ace Hardware, and Menards, Olson maintains a diversified retail presence with an average product price of $16.82. Amazon leads as Olson's top revenue channel, commanding a 51.7% share, followed closely by Ace Hardware at 44.0%, making these two retailers responsible for nearly all of the brand's tracked revenue. Notably, Olson's average price has risen 25.8% over the tracked period, suggesting a shift toward higher-priced product sales or strategic price increases. Despite this pricing momentum, overall revenue declined 36.6% during the same window, indicating potential volume softness worth monitoring. The near-even revenue split between Amazon and Ace Hardware highlights Olson's balanced omnichannel strategy across major home improvement and general retail platforms.