GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Menards and Ace Hardware, North Woods Kindling generated the majority of its revenue at Menards, which accounted for 65.7% of total revenue share compared to 34.3% at Ace Hardware. The brand's average product price during this period was $6.60, reflecting a modest 4.6% overall decrease in average pricing. Revenue experienced a significant decline of 68.1% over the tracked timeseries period, signaling a notable downward trend in sales performance. Despite the revenue drop, average pricing saw a 9.1% month-over-month increase in the most recent period, suggesting possible inventory tightening or strategic price adjustments. These insights highlight a brand with concentrated retail distribution and shifting demand dynamics worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 68% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for North Woods Kindling on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for North Woods Kindling.
TO NORTH WOODS KINDLING