GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, NOCO demonstrates an overwhelming reliance on a single retail channel, with Amazon accounting for 99.6% of the brand's total revenue share. The brand's average product price during this period stood at $99.03, though pricing showed a downward trend with a 6.1% overall decrease observed across the tracked months. Revenue performance also faced headwinds, declining 15.8% over the measured period, signaling potential challenges in maintaining sales momentum. The brand's top-selling products on Amazon span a wide price range from $99.95 to $369.95, indicating a diversified product portfolio strategy across different consumer segments. These trends suggest NOCO may need to explore broader retail distribution and pricing stabilization strategies to sustain growth heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 16% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for NOCO on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for NOCO.
BY REVENUE
$99.95
Price
$21M
Revenue
$199.95
Price
$9.1M
Revenue
$369.95
Price
$7.1M
Revenue
