GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Nobility generated revenue across two tracked retailers between January and May 2026, with Amazon commanding a dominant 63.2% revenue share compared to Office Depot's 36.8%. The brand's average product price during this period stood at $35.58, reflecting a modest 1.6% overall increase in average pricing over the tracked timeframe. Notably, Nobility experienced a significant 19.9% decline in revenue over the observed trend period, suggesting potential challenges in maintaining sales momentum. Despite the revenue downturn, average pricing showed resilience with a 6.8% month-over-month increase in the most recent period, indicating a possible shift toward higher-priced product sales. The concentration of nearly two-thirds of revenue at Amazon highlights the brand's heavy reliance on a single retail channel for its market performance.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 20% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Nobility on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Nobility.
BY REVENUE
Nobility sells 63% online and 37% offline. Online runs through 1 retailer; offline through 1.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
