GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January to May 2026, Nanit generated virtually all of its tracked revenue through Amazon, which accounted for a dominant 99.8% share across the retailers monitored. The brand's average product price during this period stood at $162.72, reflecting a notable 13.8% increase in average pricing over the observed trend. Nanit also demonstrated strong momentum with revenue growing 47.3% over the tracked timeframe, signaling accelerating consumer demand. A particularly sharp month-over-month revenue surge of 42.4% further underscores the brand's upward trajectory heading into mid-2026. These metrics position Nanit as a fast-growing brand with significant pricing power and heavy concentration on a single retail channel.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 47% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 14% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Nanit on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Nanit.
BY REVIEW COUNT
Across 115K ratings on 1 retailer, Nanit averages 4.8★. Most reviews sit on products in the 4.8–5.0★ range.
BRAND AVERAGE
4.8
/ 5
From 115K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
