Home/Insights/Brands/NanitProduct Intelligence - 2026 YTD USA

Nanit

50K+

Products Sold, Jan to May 2026

5+

# Offline Stores

$162.72

Avg. Price

4.8

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Nanit Market Overview

According to Grips Intelligence in-store data covering January to May 2026, Nanit generated virtually all of its tracked revenue through Amazon, which accounted for a dominant 99.8% share across the retailers monitored. The brand's average product price during this period stood at $162.72, reflecting a notable 13.8% increase in average pricing over the observed trend. Nanit also demonstrated strong momentum with revenue growing 47.3% over the tracked timeframe, signaling accelerating consumer demand. A particularly sharp month-over-month revenue surge of 42.4% further underscores the brand's upward trajectory heading into mid-2026. These metrics position Nanit as a fast-growing brand with significant pricing power and heavy concentration on a single retail channel.

Revenue Share by Channel
1
Amazon icon
Amazon

100%

Data covers Amazon

Nanit's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 47% from Mar to May.

Monthly revenue

Indexed values, 0-100

Nanit's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 14% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

Nanit's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Nanit on Amazon.

Amazon

Categories by revenue share

Distribution in %

Nanit's channels

REVENUE SHARE

Revenue distribution across tracked channels for Nanit.

Channels by revenue share

Distribution in %

Nanit's customer ratings

BY REVIEW COUNT

Across 115K ratings on 1 channel, Nanit averages 4.8. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.8

/ 5

From 115K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Nanit

BY REVENUE

Amazon
Amazon
#1Premium Wireless Headphones XR500

$149.99

Price

Revenue

#2Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#3Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved