GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked from January 1 to September 30, 2026 places Nanit — a brand of the privately held Udisense, Inc. — at an average product price of $180.05 across the period. Channel concentration is extreme, with Amazon accounting for 99.9% of year-to-date revenue, leaving the brand almost entirely dependent on a single marketplace. Momentum weakened sharply through the July–September timeseries window, where revenue fell 30.9% versus the prior month. Over that same stretch, cumulative revenue declined 46.2%, pointing to a broader Q3 contraction rather than a one-month anomaly. Average selling price edged down 3.2% to $180.02, indicating that modest price softening has not been enough to offset the volume decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 46% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Nanit on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Nanit.
BY REVIEW COUNT
Across 111K ratings on 1 channel, Nanit averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 111K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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