GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and acehardware.com, Maverick generated the vast majority of its revenue through Amazon, which accounted for 88.2% of total revenue share. The brand's average product price stood at $16.00 during the tracked period, though its average price trend showed a notable 73.5% increase over the observed timeline. Acehardware.com captured the remaining 11.6% of revenue share, making it a distant but relevant secondary channel for the brand. One of the most striking datapoints is the 27.6% month-over-month revenue growth in the most recent period, signaling strong short-term momentum despite broader fluctuations. These insights suggest Maverick is consolidating its market presence primarily through Amazon while experiencing significant price and revenue dynamics.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 23% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 77% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Maverick on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Maverick.
BY REVENUE
Maverick sells 88% online and 12% offline. Online runs through 1 channel; offline through 1. Online share has moved from 95% in Jan to 73% in May.
Online
88%
12%
Offline
Online channels
88%
Offline channels
12%
BY REVIEW COUNT
Across 69K ratings on 2 channels, Maverick averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 69K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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