Songbird Selections

Songbird Selections Market Overview

According to offline retail data from Grips Intelligence, Songbird Selections generated the vast majority of its sales through a single retail partner, with the brand available exclusively at Ace Hardware stores, which accounted for 95.3% of revenue share year-to-date versus just 4.7% for homedepot.com, and carried an average product price of $21.05. Between January 1 and June 30, 2026, across the tracked Ace Hardware and Home Depot channels, overall revenue declined 18.0%, signaling meaningful softening in in-store demand. During the April 1 to June 30, 2026 timeseries window, revenue fell sharply by 55.6% month-over-month, underscoring the pace of the recent slowdown. Pricing sent mixed signals, as the average price rose 26.9% in one month to $21.44 yet trended down 14.6% overall across the period. Among top sellers, higher-priced 10 lb formats such as Songbird Selections Wild Bird Food and Songbird Selections Songbird Crunch anchored the assortment at roughly $26–$27 per unit.