GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot and Lowe's from January 1 to September 30, 2026, Broil King posted overall revenue growth of 5.8% across the period. Home Depot accounted for the clear majority of that revenue at 63.2%, with Lowe's contributing the remaining 36.4%. Average price across the brand's assortment sat at $289.37, though pricing trended sharply upward, rising 49.9% over the period and peaking at $447.84 in a single month — a 109.0% month-over-month jump. That pricing momentum did not fully translate into sales, as revenue fell 22.0% versus the prior month in the most recent reading. The combination of a rising average price and a softening monthly revenue line suggests mix is shifting toward higher-ticket items even as unit velocity cools heading out of the summer season.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 49% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Broil King on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Broil King.
BY REVIEW COUNT
Across 157K ratings on 2 channels, Broil King averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 157K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,544.65
Price
$71K
Revenue
$1,663.10
Price
$65K
Revenue
$2,605.67
Price
$63K
Revenue
$2,199.00
Price
$57K
Revenue
$2,999.00
Price
$57K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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