MARTHA STEWART

MARTHA STEWART Market Overview

According to Grips Intelligence, Martha Stewart's in-store performance across Amazon, Home Depot, and Lowe's from January 1 to June 30, 2026 shows revenue grew 11.5% over the period, while the average product price rose 23.2% to an overall figure of $78.09. Revenue is remarkably balanced across the three tracked retailers, with Marquee Brands—owner of the Martha Stewart brand—being privately held by investor funds managed by Neuberger Berman, Amazon leading at 36.2% share, followed closely by homedepot.com at 32.5% and lowes.com at 31.3%. Pricing strategy diverges sharply by channel, with Amazon anchored by lower-ticket cutlery and cookware sets while Lowe's skews toward premium patio and dining sets priced well above $1,400. During the April 1 to June 30, 2026 timeseries window, the average price reached $95.34, though it dipped 3.5% month-over-month even as the longer-term trend pointed upward. This blend of near-even channel distribution and steep average-price appreciation underscores the brand's shifting mix toward higher-value home and outdoor categories.