GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, LIBERTY SAFE generated the majority of its revenue through homedepot.com, which accounted for 73.7% of total revenue share between January and April 2026, followed by Amazon at 20.0% and acehardware.com at 6.3%. The brand's average product price during this period stood at $128.57 across all three tracked retailers. Notably, LIBERTY SAFE experienced a significant average price decline of 34.4% over the observed trend period, suggesting increased promotional activity or a shift in product mix. Revenue also trended downward, dropping 23.6% over the same timeframe, indicating potential softening in consumer demand. These insights, sourced from Grips Intelligence, highlight key pricing and distribution dynamics shaping LIBERTY SAFE's recent market performance.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 24% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 34% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for LIBERTY SAFE on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for LIBERTY SAFE.
