According to Grips Intelligence, Krazy Glue posted strong in-store performance across the first half of 2026, with the brand owned by Newell Brands (NYSE: NWL) via Elmer's Products, and revenue growing 35.6% over the tracked period spanning January 1 to June 30, 2026 across Amazon, acehardware.com, lowes.com, and Office Depot. During the April 1 to June 30, 2026 timeseries window, momentum accelerated with revenue up 16.1% versus the prior month. Amazon dominated distribution at 63.1% of revenue share, followed by acehardware.com at 27.5%, together accounting for over 90% of the brand's sales. Pricing power was also evident, as the average product price climbed 17.3% to reach $5.19, an increase of 12.0% versus the previous month. These Grips Intelligence datapoints signal a healthy combination of expanding volume and rising price realization heading into the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 17% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Krazy Glue on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Krazy Glue.
BY REVENUE
Krazy Glue sells 69% online and 31% offline. Online runs through 2 channels; offline through 2. Online share has moved from 67% in Feb to 78% in Jun.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 234K ratings on 4 channels, Krazy Glue averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 234K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$2.83
Price
$72K
Revenue
$6.28
Price
$60K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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