GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering 1 January to 31 August 2026 across Amazon and homedepot.com, Joseph Joseph's tracked revenue grew 5.3% over the period despite a 7.3% month-on-month decline in the most recent month. Channel concentration is extreme, with Amazon accounting for 97.7% of year-to-date revenue and homedepot.com contributing just 2.1%. Average product price sat at $30.33 for the period, rising 2.9% overall to $32.05 in the latest month, including a 0.6% month-on-month uptick. That steady pricing momentum suggests the brand has held premium positioning even as monthly demand softened. The gap between a near-total Amazon dependency and a marginal Home Depot footprint remains the clearest strategic watchpoint in the dataset.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Joseph Joseph on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Joseph Joseph.
BY REVIEW COUNT
Across 3.64M ratings on 2 channels, Joseph Joseph averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 3.64M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$107.28
Price
$369K
Revenue
$138.36
Price
$340K
Revenue
$72.96
Price
$317K
Revenue
$74.99
Price
$224K
Revenue
$33.95
Price
$84K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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