GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon and acehardware.com, Oxo maintains a strong retail presence with an average product price of $22.73. Amazon dominates as the brand's primary sales channel, commanding a 98.1% revenue share, while acehardware.com accounts for just 1.3%. However, the brand has faced recent headwinds, with overall revenue declining 10.1% during the tracked period. Despite this revenue softness, Oxo's average pricing has remained remarkably stable, showing only a marginal 0.2% decrease, suggesting the brand is holding firm on its pricing strategy rather than resorting to heavy discounting.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 10% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Oxo on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Oxo.
BY REVENUE
