Home/Insights/Brands/IncaseProduct Intelligence - 2026 YTD USA

Incase

20K+

Products Sold, Jan to Aug 2026

200+

# Offline Stores

$54.43

Avg. Price

4.4

Avg. Rating

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Incase Market Overview

According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to August 31, 2026, Incase — a brand held by California-based Vinci Brands LLC — has posted an average product price of $54.17. Amazon accounts for the overwhelming majority of tracked revenue at 78.4%, while Best Buy contributes the remaining 21.1%, pointing to a heavily concentrated retail footprint. Momentum has been strong in the most recent months, with revenue climbing 58.5% month over month and 71.8% overall across the June–August 2026 window. Pricing has moved up alongside volume, as the average selling price reached $59.98, an 18.6% monthly jump and a 14.4% gain over the period. The higher-priced end of the assortment is visible on Amazon, where top-ranking listings carry average prices of $119.99 and $79.99, well above the brand's overall average.

Revenue Share by Channel
Data covers Amazon, Best Buy

Incase's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 72% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Incase's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 14% from Jun to Aug.

Average price

Absolute values in $

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Incase's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Incase on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Incase's channels

REVENUE SHARE

Revenue distribution across tracked channels for Incase.

Channels by revenue share

Distribution in %

Incase's online vs offline revenue split

BY REVENUE

Incase sells 80% online and 20% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

80%

20%

Offline

Online channels

80%

Amazon.com

Offline channels

20%

Best Buy stores

Incase's customer ratings

BY REVIEW COUNT

Across 21K ratings on 2 channels, Incase averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 21K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Incase

BY REVENUE

Amazon
Amazon
#1Incase Sculpt Ergonomic Keyboard – Designed by Microsoft – Split Keyset Design, Palm Rest, Contoured Layout, One-Touch Windows Button, AES 128-Bit Encryption, Includes Separate Number Pad – Black

$119.99

Price

$216K

Revenue

#2Incase Ergonomic Keyboard – Designed by Microsoft – Refined Ergonomic Design, Built-in Shortcuts Keys, Layered Palm Rest for Elevated Wrist Support, Integrated Number Pad – Black

$79.99

Price

$179K

Revenue

#3Incase Edge Hardshell with Makrolon® - MacBook Air 13 inch Case - 2025, 2024, 2023, 2022, M4, M3, M2 - MacBook Case, Laptop Cover, Protective Hard Shell, Scratch Resistant, Rubberized Feet - Black

$49.96

Price

$132K

Revenue

#4Premium Wireless Headphones XR500

$149.99

Price

Revenue

#5Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#6Advanced Portable Speaker System

$89.99

Price

Revenue

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