GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to September 30, 2026, Incase — a brand in the portfolio of privately held Vinci Brands LLC — carries an average product price of $52.35. Amazon dominates the brand's measured sales mix at 81.8% of revenue, leaving Best Buy with a 17.7% share. Across the July–September window, revenue grew 31.5%, though the most recent month cooled with a 16.5% decline versus the prior month. Pricing has trended upward over the same period, rising 7.5% overall to a latest reading of $53.42, even after a 5.6% month-over-month dip. The combination of heavy single-retailer concentration and steadily firming price points is the key dynamic to watch for Incase heading into the next quarter.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 31% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Incase on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Incase.
BY REVENUE
Incase sells 82% online and 18% offline. Online runs through 1 channel; offline through 1.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 20K ratings on 2 channels, Incase averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 20K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$119.99
Price
$242K
Revenue
$79.99
Price
$162K
Revenue
$46.88
Price
$145K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
