GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Home Master generated the vast majority of its revenue through Amazon, which accounted for 93.7% of total revenue share between January and May 2026, followed by homedepot.com at 3.8% and menards.com at 2.5%. The brand's average product price stood at $39.31 across all tracked retailers during this period. Notably, Home Master experienced a significant average price decline of 21.4% over the observed timeframe, suggesting increased promotional activity or a shift in product mix toward lower-priced items. Despite the pricing pressure, the brand showed positive momentum with overall revenue growing 5.2% during the tracked period. Home Master's heavy reliance on Amazon as its primary sales channel presents both a strength in marketplace visibility and a potential risk due to limited retailer diversification.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 5% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 21% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Home Master on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Home Master.
BY REVIEW COUNT
Across 382K ratings on 3 retailers, Home Master averages 4.7★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.7
/ 5
From 382K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$61.80
Price
$405K
Revenue
$326.18
Price
$274K
Revenue
$487.54
Price
$197K
Revenue
$377.77
Price
$151K
Revenue
$108.86
Price
$96K
Revenue
TO HOME MASTER
