Heat Hog

Heat Hog Market Overview

Grips Intelligence in-store data tracked across Amazon and menards.com from January 1, 2026 through September 30, 2026 shows Heat Hog operating at an average product price of $66.26. Amazon accounts for the clear majority of year-to-date revenue at 76.8%, while menards.com contributes the remaining 22.4%, giving the brand a concentrated two-channel footprint. Trend data from the July–September window points to sharp deceleration, with revenue falling 81.6% month-over-month and 92.5% across the tracked period. Pricing moved in the same direction, as the average selling price slid to $21.31, down 72.4% versus the prior month and 67.4% overall. Together, these figures suggest a steep seasonal or promotional reset rather than steady-state performance, making the next quarter a key signal for the brand's trajectory.