Good Earth Lighting

Good Earth Lighting Market Overview

According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Lowe's and Menards, Good Earth Lighting — a brand owned by Feit Electric since its January 2026 acquisition — has built a heavily concentrated retail footprint. Lowe's accounts for 81.6% of year-to-date revenue, while Menards contributes the remaining 18.4%, leaving the brand's performance closely tied to a single retail partner. Revenue has climbed 27.3% over the tracked period, though momentum cooled recently with a 6.3% month-over-month decline. The average product price sits at $48.50, but pricing has softened 8.5% overall and fell 10.3% in the most recent month to $45.05. That combination of rising revenue against falling average prices suggests growth is being driven more by volume and promotional positioning than by premium pricing.