GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Amazon, Lowes.com and Home Depot, Giraffe Tools shows a heavily concentrated channel mix. Amazon accounts for 94.3% of year-to-date revenue, leaving Lowes.com at just 4.0% and Home Depot at 1.7%. The brand's average product price sits at $107.13, though pricing has softened roughly 1.1% over the tracked period to about $107.21 in the most recent month. Revenue has been broadly flat to slightly negative, down 1.8% overall while posting a 2.8% month-over-month gain in the latest reading. The assortment skews well above that average price point at the top of the range, with leading listings spanning roughly $120 to $614, suggesting the blended average is pulled down by higher-volume entry-level SKUs.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Giraffe Tools on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Giraffe Tools.
BY REVIEW COUNT
Across 1.5M ratings on 3 channels, Giraffe Tools averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 1.5M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$183.61
Price
$3.99M
Revenue
$347.50
Price
$1.22M
Revenue
$449.99
Price
$819K
Revenue
$236.97
Price
$695K
Revenue
$130.75
Price
$595K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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