GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data spanning January 1 to June 30, 2026 across Amazon and Home Depot channels, GHOST CONTROLS—a U.S.-based business acquired by ASSA ABLOY (STO: ASSA-B), which expects the deal to be accretive to EPS from the start—saw its overall revenue decline 8.0% over the period, underscoring softening demand. The brand's sales are overwhelmingly concentrated on Amazon, which commanded a 93.1% revenue share versus just 6.5% for homedepot.com. During the April–June 2026 window, momentum continued to fade with revenue slipping 5.1% month-over-month, even as the average selling price ticked up 3.1% to $186.53. Notably, the average product price fell 5.7% across the full data period, landing at an overall average of $189.79.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for GHOST CONTROLS on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for GHOST CONTROLS.
BY REVIEW COUNT
Across 109K ratings on 2 channels, GHOST CONTROLS averages 4.5★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.5
/ 5
From 109K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$668.00
Price
$742K
Revenue
$849.00
Price
$651K
Revenue
$549.00
Price
$362K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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