GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, acehardware.com and lowes.com, GCI Outdoor — a brand of Gathr Outdoors — commands an average product price of $82.44. Amazon dominates the brand's tracked revenue mix at 88.2%, leaving acehardware.com at 8.7% and lowes.com at just 3.1%. That concentration means the brand's overall performance is effectively tied to a single channel. Momentum has softened recently, with revenue down 14.9% month-over-month and 12.3% lower across the summer timeseries window of June through August 2026. Pricing, by contrast, has held remarkably steady, slipping only 0.3% over the same stretch to an average of $82.97, suggesting the revenue decline reflects volume rather than discounting.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for GCI Outdoor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for GCI Outdoor.
BY REVENUE
GCI Outdoor sells 90% online and 10% offline. Online runs through 2 channels; offline through 2.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 1.76M ratings on 3 channels, GCI Outdoor averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 1.76M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$122.59
Price
$1.23M
Revenue
$83.88
Price
$1.06M
Revenue
$76.47
Price
$1.04M
Revenue
$75.00
Price
$871K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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