EdenDirect

EdenDirect Market Overview

Grips Intelligence in-store data tracked across Home Depot and Lowe's from January 1 to August 31, 2026 shows EdenDirect generating 78.2% of its year-to-date revenue at homedepot.com, with lowes.com contributing the remaining 21.8%. The brand's average product price sits at $252.57 across the tracked retail footprint. Revenue grew 6.4% over the summer timeseries window spanning June through August 2026, though the most recent month registered an 11.3% month-over-month decline. Average selling price has softened alongside that trend, falling 7.6% across the period to $241.77 after a 2.9% month-over-month dip. The pricing spread is notably wide between channels, ranging from roughly $250 at the low end to a $784.36 top-line item at Lowe's, suggesting the brand's assortment strategy differs meaningfully by retailer.