Dico

Dico Market Overview

Grips Intelligence in-store data tracked across Ace Hardware and Lowe's from January 1 to August 31, 2026 shows Dico — a division of the privately held Divine Brothers Company — holding a concentrated retail footprint, with acehardware.com accounting for 67.3% of year-to-date revenue and lowes.com the remaining 32.7%. The brand's average product price sits at $14.08, positioning it firmly in the mid-single-digit-to-teens accessory tier. Pricing has trended modestly upward, rising 3.3% over the tracked period to $14.50 in the most recent month, a 3.5% month-over-month gain. Revenue, however, has moved in the opposite direction, falling 21.6% month over month and 15.3% across the measured window. Taken together, the data points to a brand sustaining price strength while facing softening unit demand, suggesting volume rather than positioning is the near-term challenge.